Free Made to Milk Treat
$0.00
Black Friday
Add a second Cowrie and get 30% off both.
Free shipping to AU & NZ
Free Made to Milk treat, first 200 AU orders
In our signature pouch, ready to gift
Easy 30-day exchanges
Black Friday Details
The offer
20% off one Cowrie. 30% off two or more Cowries, or any curated set, plus free shipping to Australia and New Zealand. Prices are as marked and the 30% applies automatically in your cart, so no code is needed. Excludes gift cards and shipping protection. Not valid with any other offer unless stated.
Free Made to Milk treat
The first 200 Australian orders of two or more Cowries receive one free Made to Milk single-serve sample. Flavours vary. One per order, while stocks last.
Dispatch times
We expect a lot of orders during the sale, and our warehouse team will be working extra hours to get them out. Please allow 2–4 business days for dispatch, plus Australia Post transit time. Express shipping speeds up transit only, not dispatch. Thank you for your patience.
Order changes
Orders move to our warehouse quickly during the sale, so we can’t amend or cancel them once placed. Please double check your cart before checking out.
Sale returns
Sale items can be exchanged for a different colour within 30 days, subject to stock. We don’t offer change-of-mind refunds on sale items. This doesn’t affect your rights under Australian Consumer Law if an item is faulty. View full terms.
Made for Mama & Baby
Made for mamas, with little ones in mind. The Cowrie is a versatile 7-in-1 breastfeeding cover that brings together comfort, coverage and everyday practicality to make feeding on the go that little bit easier.
For Mama
- Breastfeed with confidence. Enjoy 360° coverage without the slipping, adjusting or juggling of a traditional nursing cover.
- Keep one hand free. Our clever side opening lets you reach for your water, phone or anything else you need while feeding or pumping.
- Stay cool and comfortable. Lightweight, breathable mesh-knit cotton allows air to circulate, even on warmer days.
- Wear it beyond feeds. Beautifully designed to double as a scarf, cape or everyday layer, long after your breastfeeding journey.
For Baby
- Soft against delicate skin. Made from 100% GOTS-certified organic cotton, with a beautifully gentle feel.
- Breathable by design. Our open-weave knit encourages airflow, helping little ones stay more comfortable during feeds.
- A little less distraction. The soft drape creates a cosy, more private space for nursing in busy places.
7 Ways to Use Your Cowrie
It's not just a breastfeeding cover. Here's what else you can use it for.
Breastfeeding Cover • Pumping Cover • Pram Shade • Baby Carrier Cover • Scarf (3 Ways) • Light Layer • Baby Blanket
The Fabric & Details
Thoughtfully designed in Tropical North Queensland and crafted from 100% GOTS-certified organic combed cotton, the Cowrie 7 in 1 breastfeeding cover is made to feel as beautiful as it looks.
A little more about what makes it special:
- Beautifully soft. Combed cotton removes shorter fibres for a smoother, softer finish against mama's and baby's skin.
- Naturally breathable. Our signature open-weave mesh knit is lightweight and airy, without compromising on coverage.
- Made with care. Custom yarn-dyed for lasting colour and finished with a delicate rolled hem.
- Easy to take anywhere. Lightweight, compact and designed to slip straight into your nappy bag.
Included with every Cowrie: Our signature wash and carry pouch, perfect for keeping your Cowrie protected between uses or beautifully presented for gifting.
Sizing & Fit
One size, designed for a relaxed, comfortable drape and generous coverage while feeding.
Fits approximately:
- AU/UK sizes 6–16
- US sizes 2–14
- EU sizes 34–44
The soft, flexible knit falls naturally over your body, giving you room to move and feed comfortably without feeling restricted.
Care, Shipping & Returns
Caring for your Cowrie
Made for everyday motherhood, with easy care in mind.
- Wash before first wear.
- Place in the complimentary laundry bag provided.
- Machine wash cold on a gentle cycle.
- Lay flat to dry to help maintain its shape.
A little note about your knit: Due to the natural cotton fibres and open-weave design, some shedding may occur during the first few wears or washes. Darker colours may also transfer loose fibres onto lighter clothing initially.
Shipping & Returns
Orders are dispatched from Australia within 1–3 business days.
We offer 30-day returns on eligible purchases. Please refer to our Shipping and Returns policies for full details and exclusions.
Gots 100% Organic Cotton
Easy 360° coverage
Lightweight & breathable
Machine washable
Ways to use your Cowrie
Customer love
Based on 500+ reviews
What mamas are saying
“I only wish I’d bought it sooner.”
That’s the line we hear most. Mamas tell us they stopped feeding in the car or hunting for a parents room. Baby stays cool under the airy cotton, nothing slips, and one hand stays free. Then it lives in the nappy bag, long after the newborn days.
COWRIE VS OTHERS
Cowrie
Muslin Wrap
Nursing Apron
Part of your outfit
Stays put,no fiddling
Keeps baby cool
Full coverage
Hands-free feeding
Useful beyond feeding
Organic, gentle on skin
GIFTING
The gift she'll actually use.
Because the best baby shower gifts are thoughtful for both mama and baby. The Cowrie brings comfort to little ones and confidence to mamas, with everyday versatility she'll appreciate long after the newborn days.
Gift ready on arrival
Every Cowrie comes in its own signature pouch that doubles as a wash bag.
No guessing her size
One size, made to fit AU 6-16
Easy exchanges
incase she'd rather a different colour
“"Purchased the two pack, one for my daughter and one for my daughter-in-law. They were a beautiful gift.”
Annette, verified buyer
Buying for two? Sets are 30% off
Frequently Asked Questions
Is the Cowrie worth the investment?
We think so, and thousands of mamas agree. Unlike traditional nursing covers, the Cowrie is designed to do so much more. From feeding and pumping to pram shade, baby blanket and everyday wear, it's one beautiful piece you'll reach for again and again. Crafted from premium GOTS-certified organic cotton, it's made to be loved well beyond your breastfeeding journey.
Will I feel confident breastfeeding in public?
That's exactly why we created the Cowrie. With generous 360° coverage, a soft, breathable drape and a clever side opening to keep one arm free, you can focus on feeding your little one rather than adjusting your cover. Whether it's a café, family gathering or your next adventure, a little extra confidence goes a long way.
Will my baby get too hot under the Cowrie?
Unlike heavier, less breathable breastfeeding covers, the Cowrie features a lightweight, open-weave cotton knit designed to encourage airflow. Always keep baby's face clear, ensure plenty of ventilation and monitor their temperature during feeds, particularly in warm weather.
Is the Cowrie see-through?
The Cowrie's specially designed mesh knit balances breathability with coverage, so you can feed comfortably and discreetly. As it's an open-weave fabric, some light may filter through, particularly in very bright conditions.
Is the Cowrie a good baby shower gift?
Absolutely! Because the best baby shower gifts aren't just for baby. The Cowrie is a thoughtful, practical gift for expecting and new mamas, designed to make feeding on the go that little bit easier. Beautifully presented in our signature pouch, it's ready to gift and made to be loved long after the newborn days.
Will the Cowrie work in my climate?
Designed in Tropical North Queensland, the Cowrie's lightweight, breathable knit makes it a beautiful choice for warmer climates, while its soft cotton drape also works as a light layer during cooler weather. It's a versatile piece designed to move with you through the seasons.
